About Barclays Africa
Barclays is a major global financial services provider engaged in retail and commercial banking, credit cards, investment banking, wealth management and investment management services. Over our 300 year history, Barclays has grown to become on of the world’s leading global financial organisations, operating in more than 50 countries worldwide. Through more than 150,000 colleagues, we serve more than 27million customers around the world delivering superb products and services.
Our Goal
Our goal is to become the “Go-To” bank in all our chosen markets and segments. We want to be the bank that customers actively choose. We want to be different from the competition and be seen as a bank that plays a valued role in society.
Our Vision: Making Lives Much Easier
To achieve our goal, we need to remember what banks are for – we are facilitators. We make it possible for customers to do the things they really want to do, whether that’s buying a house or starting a business. We need to play a vital role in our customers’ lives and make it easier for them in every aspect of their life where money is central. That’s about ease of action, ease of transaction and ease of mind.
It’s not about making their lives a little bit easier. To achieve our goal, we need to make a step change. We need to make customers’ lives much easier.
Realising our aspiration will depend to a large extent on our organisation’s values and how successful we are at living by them. Our values are the qualities that sum us up and that we expect our people to bring to their work every day.