ECCBC was founded in 1997 as a joint venture between Cobega and The Coca-Cola Export Co. ECCBC has its headquarters in Barcelona and operates in 13 countries in North and West Africa.
MISSION: To reward our stakeholders by developing and managing a profitable total beverage system that refreshes the people of Africa. VISION: To achieve sustained growth, establish ourselves as the leading drinks producer in each of the countries in which we operate and for them to identify us as one of the main bottling companies in Africa in terms of market leadership and achieving good profits on the capital invested. STRATEGIC
PRINCIPLES
People: Right people, right place, right time
Execution: Gold standard execution
Relationship: Constantly strengthen alignment with TCCC and Cultivate relationships with our communities
Folio: Expand product portfolio Organization
Synergy: Capture synergies across the group
ROI: Deliver ROI Merger and acquisition: Successfully integrate acquisitions