Job Description
- Active customer portfolio management
- Expansion of distributor assortment (depth and width of automotive product portfolio) via direct “hardsell” activities and increase of Bosch workshop concept and retail concept “indirect” purchases )
- co-ordinate with AA colleagues and assist with implementation of all AA strategic levers (Build up market intelligence, Launch and drive retail concept, Enhance customer knowledge & capabilities, Execute brand communication offensive, Optimize supply chain)
- All activities to align with AA / SZA SAL required behaviours – “Productive” “Proactive” “Professional”
Responsibilities
- Define, propose and implement customer strategy based market factors and customer needs
- Feedback competitor activities with counter proposals
- Product sales training to direct and indirect customers
- Direct and indirect customer communications (purchase statistics, product information)
- Solicitation of direct and indirect customer orders and incremental business – ‘hard selling’
- Development and implementation of regional / customer specific campaigns including campaign targets, return on investments, motivation for target market
- Overall responsibility for customer meetings incl. budget discussions, review meetings,
- Productivity in terms of regular and frequent customer visits in line with agreed turnover and potential priority
- Proactive approach to turnover development within region of responsibility in terms of workshop concept development and customer overreach, special focus on driving Bosch workshop concept purchases via agreed distributor network
- Extra focus on SPRS ( sale performance remuneration system ) targets maintanence of customer OPLs (open points list)