Reporting to the Senior Manager-Connectivity & Infrastructure Services, the role holder is responsible for propositions development, packaging, commercialization, and go-to-market (GTM) activities in support of Safaricom Video & Collaboration services in the Enterprise Business development team of the Enterprise business unit. The position will require working closely with our sales and marketing teams, customers, channel partners, technology and innovation business partners as well as our technical teams to develop scalable and sustainable products. An emphasis is placed on delivering highly competitive and commercially proven propositions to meet the needs of the growing market.
Responsibilities:
- Develop and deliver the strategy and roadmap for the Video & Collaboration products portfolio;
- Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers;
- Coordinate launch and commercialization of new products and offers with the relevant channels and ensure successful go-to-market deployments for each product;
- Research and present market opportunities, product performance and relevant commercial information to ensure product success in the marketplace;
- Understand and influence development of business processes and IT system interaction to support the intended customer journey for each product;
- Lead and drive definition of in-depth product strategy that outline the positioning, pricing and communication plans to support the go-to-market for each proposition or offer;
- Track customer and market needs as articulated by Sales and various customer feedback channels;
- Own product requirements and work with cross-functional product development teams to refine product requirement specifications;
- Assess custom product implementation requests;
- Develop and own capacity building and training plans for all product stakeholders including sales teams, customer support teams, product training teams and channel partners.
Requirements:
- Bachelor’s Degree from a recognized university preferably in Marketing and Sales;
- Certification in Video solutions design and sales is an added advantage.
- 5 years’ experience in product management;
- Knowledge of principles and methods for products development, marketing and commercialization. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems;
- Experience in ICT projects management;
- Knowledge of media production, communication, and dissemination techniques and methods;
- Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction;
- Ability to function effectively both independently and collaboratively within a team environment.
- Ability to participate in team planning and decision-making;
- Demonstrated organizational, work management, and group process skills;
- Ability to take initiative to identify and propose new tasks and procedures.
- Ability to work within tight budgets and timelines towards delivery of short and long-term strategy goals;
- Excellent written and verbal communication skills coupled with good listening and critical reasoning skills.
Please note, interviews for this position will take place at our Careers in Africa Recruitment Summit in London, 16 – 18 May 2014. Relevant candidates will be contacted and invited to attend the event.