Sales and Marketing Executive – Lubricants

Hyde Energy is currently looking a Sales and Marketing Executive responsible for developing and executing plans to meet the set targets in volume and margin for marketing products and customer expansion in all the operating regions while ensuring profitability.

Hyde Energy is currently looking for a Sales and Marketing Executives – Lubricants to be based in Lagos & Abuja Nigeria. 

 

Key Areas of Responsibilities (but not limited to):

 

Strategy & Planning

 

  • Develop integrated marketing strategies, product pricing and sales plans for the development of commercial products
  • Design processes that will guide commercial operations
  • Evaluate design and provide resources requirement that will guarantee the achievement of commercial objectives
  • Conduct market research, market trend analysis and competitive analysis to identify threats and opportunities and develop marketing plan and activities accordingly
  • Monitor market trends, competitor activities and consumer preference and position Hyde’s product accordingly
  • Provide reasonable budget assumptions for the sales and marketing division, that will ensure SMART Budget are set
  • Assist to develop strategies to expand the customer base and contribute to the development of the company’s brand

Sales & Marketing Management

  • Drive and monitor the implementation of the sales and marketing strategy and take necessary action to correct deviations
  • Source and manage relationships with and evaluate the effectiveness of outsourced providers of marketing services
  • Coordinate and participate in promotional activities
  • Execute developed product launches and related marketing initiatives
  • Ensure adherence to the sales process to achieve market share gains within key customers segment
  • Provide input on the company’s media and public relations advertising
  • Ensure all marketing strategies adhere to the company’s ethical code of conduct

Networking & Relationship Management

  • Maintains contact and good relationship with all clients and ensure high-level client satisfaction
  • Establish close business relationships with the clients’ and act as a contract negotiator in transactions
  • Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities
  • Identify marketing opportunities by identifying consumer requirements, defining market share, competitor’s share, and competitor’s strengths and weaknesses, forecasting projected business, establishing targeted market share

Job Requirements

Qualification

  • A first degree (minimum of a second class lower) in Business Administration, Marketing or any other relevant discipline.
  • MBA, Masters degree or professional qualification in a relevant field would be an added advantage

Experience

  • Minimum of 3 years of sales management experience
  • Strong sales track record
  • Experience in the oil and gas industry

Competencies

Technical

  • Sound knowledge of the downstream oil and gas industry, products and services
  • Business Development
  • Sales and Marketing Management
  • Negotiation & Persuasion

Behavioural

  • Integrity & Ethics
  • Professionalism
  • Customer Focus
  • Communication
  • Analytical Thinking
  • Planning & Organization
  • Teamwork
  • Interpersonal Skills
  • Adaptability

 

 


Company