SuperSport Marketing Manager (Gestor de Marketing) – Angola

Job Function:

Required to manage and execute the annual SuperSport brand marketing plan in order to achieve the company’s objectives by defining a marketing strategy that will grow the business, increase sales and profitability as well as enhancing the perception and position of SuperSport and MultiChoice Angola.

 

Key Responsibilities:

 

Strategy

  • Accountable for implementing the annual SuperSport marketing brand and communication plans.
  • Align SuperSport marketing brand and communication plans with DStv/MultiChoice Angola strategies – acquisitions and retention.
  • Input into the development of the marketing (ATL & BTL) and communications for new and existing content on SuperSport channels.
  • Work closely with the SuperSport Research team, On-Air team and the MultiChoice Angola teams to regularly analyze and respond to the competitive environment.
  • Adapt the marketing and communication plans to ensure the most effective, cost-efficient and successful implementation thereby increasing viewership.

 

Operations

  • To deliver required focus on Angola investments and ensuring that the properties are leveraged efficiently e.g. basketball and Girabola.
  • Manage all operational aspects specific to the implementation of the SuperSport brand, marketing and communication plans (ATL, BTL, events, activations etc.)
  • Create and implement appropriate structures, systems, workflows and SOPs in order to meet and exceed the goals of the marketing plan.
  • Successfully manage marketing contracts/outsourced functions (e.g. creative agency, PR agency media agency)
  • Regularly review departmental outputs to ensure continued success in division and alignment with DStv.
  • Work closely with and support the MultiChoice Angola team – cross business integration.
  • Continuously monitor and report on the success of the marketing plans (ATL, BTL – monitor progress, compliance & performance).
  • To prepare and present marketing plans to various stakeholders as and when required.
  • Successfully support online and social media teams (SuperSport and DStv)
  • Manage the in-country marketing budget (forecasting, phasing) and input into the preparation and presentation of the annual marketing budget.
  • Report on return on investment analysis for all marketing activities – measure and report.
  • Any additional developments as required by the business (SuperSport and DStv)

 

Requirements:

 

Academic Qualifications:

  • Minimum: Degree in Marketing / Communications Management
  • Preference: Post Graduate Degree in Marketing/ Communications Management    

 

Experience:

  • Minimum: 4 to 6 years management experience in Marketing
  • Preference: 6 to 8 years management experience in Marketing

 

Language Skills:

  • English: Advanced
  • Portuguese: Fluent

 

Computer Skills:

  • Advanced Computer Literacy (MS Office, Power Point, Excel)

 

Specific Skills:

  • Good knowledge and understanding of sports
  • Understanding of Pay-TV/multi-channel environment will be an added advantage

 

Competencies:

  • High level leadership and management skills
  • Advanced level of creative thinking
  • Proactive
  • Good problem solving skills
  • Energy and drive
  • Customer driven and market-oriented approach
  • Ability to analyze research and data
  • Ability to work under pressure and meet deadlines
  • Ability to multi-task

Meticulous attention to detail


Company